11 Methods to Use Social Media to Amplify Your Analysis Studies

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On this information, we’ll clarify why social media channels are excellent for B2B report distribution and break down examples of distribution executed effectively.How I Increased My Freelance Writing Income By 79% Percent in a Single Year (and How You Could Too)

Are you a freelancer seeking to develop your revenue? It may be robust to know the place to begin. Maybe you’ve fallen into snug freelancing routines with shoppers you’ve been working with for months or years. 

That type of stability is nice … however it will probably additionally maintain you trapped. Possibly you’ve stopped questioning your assumptions about how lengthy writing an article will take, for example, otherwise you haven’t raised your charges in ages since you’re fearful about shedding a shopper.

I’m going to take you thru the methods I used to extend my freelance revenue from one yr to the following. This isn’t a narrative about “how you can 10x your revenue” or “how I went from rags to riches in a single day,” … however as a substitute, I hope, a extra real looking and achievable take a look at how you can considerably improve your personal freelancing (or small enterprise) revenue. 

Let’s begin with the tip in thoughts: these methods led me to go from roughly $39,200 USD [£30,744] to roughly $70,500 USD [£55,266] in a single yr. That’s a 79 % improve. I did this round a traditional, on a regular basis life, with a partner, children, hobbies, and plenty of different issues I didn’t wish to compromise.

Right here’s what I did … and the way you are able to do the identical, whether or not you’re just getting started otherwise you’ve been freelancing for years.

Step 1. Set Clear, Particular Revenue Targets

I’ve been freelancing for over 16 years now, and I’m embarrassed to confess that for a lot too a few years, I didn’t have a selected revenue aim in thoughts. I used to be masking all my payments, and basically, I used to be comfortable to easily make the identical quantity I’d been making in my day job after I was in my early 20s.

A lot later, I spotted this can be a widespread downside for freelancers and solopreneurs when I came across this piece by Naomi Dunford of Ittybiz. She defined:

Should you can’t appear to interrupt a sure quantity (and particularly if that quantity is suspiciously near your outdated day job wage), you’ve acquired an higher restrict downside.

The right way to Do It

Determine what you made final yr (final calendar yr or earlier tax yr, no matter is smart for you). Then, set the next aim for the approaching yr. Intention for one thing difficult however real looking: possibly a 25 % or 50 % improve, and even 100% extra, in case you’re going to have the ability to work extra hours.

Let’s say you made $30,000 final yr. You may intention for $45,000 this yr. It’s a big improve, however removed from an unimaginable one.

Observe: Personally, I set revenue objectives for the calendar yr, however for the needs of this publish, I’ve given my revenue improve right here primarily based on tax years (for me within the UK, that’s April 6, 2021–April 5, 2022, vs. April 6, 2022–April 5, 2023) as that’s how my detailed information work out.

Step 2. Know What WON’T Work for You

In my enterprise, I may probably earn more money by subcontracting: loads of freelancers do, and that is how Kat Boogaard achieved some extremely spectacular figures as a contract author, scaling her business to make over $300,000.

However for me, proper now, I just like the simplicity of being a one-person enterprise. My husband works away a few of the time and has a lot much less flexibility than me: I actually like having the ability to plan my work round simply me, taking break day for our children as wanted. 

There are many methods I may improve my freelance writing revenue … however these aren’t trade-offs I’m keen to make at this level in my life. Again earlier than I had children, for example, I used to be comfortable to work on weekends; now, I keep away from night and weekend work.

The right way to Do It

Determine what your personal “strains within the sand” are along with your freelancing. Maybe you wish to maintain weekends (or at the very least one weekend day) fully free from work. Possibly there are specific kinds of freelancing work you gained’t tackle – I do know freelancers who gained’t write items about weapons, say, or tobacco. 

There are many methods to earn more money throughout the boundaries which might be wholesome for your online business and for you as an individual. 

Step 3. Break Down Your Annual Revenue Objective Into Smaller Chunks

When you’ve acquired your revenue aim, you’ll want to interrupt it down into smaller chunks so to determine in case you’re on observe or not at any given time.

After I first began doing this, I used to separate up my aim purely mathematically. If I wished to make, say, £40,000 in a yr and wished to work 40 weeks (children are at school for 38 weeks of the yr within the UK), then that may imply incomes £1,000 per week. However it quickly grew to become clear that not all weeks can be precisely the identical.

Now, I have a tendency to interrupt down my aim by quarter, then month, then week. So, for example, within the first quarter of 2024, I knew I’d have much less freelancing work than regular, so I set a decrease aim for Q1 vs Q2. 

How I Increased My Freelance Writing Income By 79% Percent in a Single Year (and How You Could Too)

The right way to Do It

Normally, plan to make a bit much less within the first few weeks or months of the yr. You’ll steadily invoice extra as you convey on new shoppers, increase your charges, or get higher at utilizing your freelancing hours effectively.

Take into consideration occasions of the yr if you’re prone to have trip, household commitments, or different duties affecting your freelancing time. For instance, the ultimate quarter ends on Dec eleventh, because it's my birthday on Dec twelfth, and I prefer to maintain work to a minimal for the remainder of the calendar yr.

Right here’s how your yr would possibly break down for a $60,000 revenue aim:

  • Q1 (Jan-Mar): $13,000 (increase revenue)
  • Q2 (Apr-Jun): $16,000
  • Q3 (Jul-Sep): $18,000
  • This fall (Oct-Dec): $13,000 (break day for Thanksgiving and Christmas)
How I Increased My Freelance Writing Income By 79% Percent in a Single Year (and How You Could Too)

You may then break down this aim by month, by week, and by day. You don’t have to set this all out in the beginning of the yr (in reality, I like to recommend you don’t!) As a substitute, see what’s developing week by week and plan accordingly.

Step 4. Monitor All Your Freelancing Time

I acquired severe about monitoring my time throughout 2022 – and that is the one change that I consider made the most important distinction to my revenue that yr.

Monitoring my time confirmed me:

  • A few of my work was netting me near $200/hour. Different work was bringing in additional like $120/hour. Realizing that made it simple to know which shopper’s work to prioritize.
  • Some duties took longer than I assumed they did (like making ready invoices). Earlier than monitoring, I typically mentally discounted this sort of admin time, forgetting to essentially plan for it in my week.
  • I labored fewer hours than I assumed, normally simply 15-20 hours per week. 

The act of monitoring my time inspired me to deal with billable duties, like finishing articles for shoppers, relatively than non-billable work, like writing emails. This paid off very well when it comes to my revenue within the medium time period, although now, in 2024, I’m including in additional time on advertising and marketing and networking once more so I can proceed to develop my enterprise.

The right way to Do It

There are a great deal of completely different apps that will help you observe your time. Having experimented with just a few, I discover that Clockify is the most effective match for me.

How I Increased My Freelance Writing Income By 79% Percent in a Single Year (and How You Could Too)

Should you don’t wish to use an app, you would possibly prefer to strive monitoring your time utilizing a spreadsheet in 15- or 30-minute intervals. 

Step 5. Ringfence Your Working Hours

I’m positive I’m not the one freelancer who finds that if you’re working from house, and also you don’t have set hours (or a boss), it’s very simple for all types of non-work duties to creep into your day.

Whether or not it’s popping to the shop for a lacking ingredient for dinner, switching the laundry to the dryer, or chatting to a buddy on the telephone, you would possibly discover that your working time is getting interrupted or chopped up.

Some flexibility isn’t any unhealthy factor; in reality, it would effectively be why you selected to freelance within the first place. However flexibility can turn out to be an issue in case you’re always including only one other thing into your day … that means that you just’re shedding hours of productive time over the course of every week. 

The right way to Do It

You would possibly discover that it helps to:

  • Have particular “begin” and “cease” occasions in your freelance day. (My day is book-ended by my children’ begin and finish occasions at college.)
  • Have time allotted elsewhere for non-work admin and chores, so these don’t find yourself creeping into your work day. 
  • Maintain your work to-dos and your life to-dos in separate to-do lists. That might imply two lists inside one app (or paper planner), otherwise you would possibly even use two completely different apps.

Step 6. Increase Your Charges if You Haven’t Accomplished So Not too long ago

One of many causes my freelance revenue rose was as a result of a shopper who accounted for an honest chunk of my revenue elevated by pau from $0.20/phrase to $0.25/phrase. 

I used to be fortunate I didn’t should ask in that occasion, however I’ve typically put up my charges and have by no means had any pushback. Final yr, I raised one other shopper’s price from $0.13/phrase to $0.15/phrase.

You would possibly discover these charges are fairly completely different! Don’t be afraid to set completely different charges for various shoppers primarily based on what the work includes. As an example, my higher-paying shopper’s work required much more analysis than the lower-paying shopper’s work, and it additionally typically meant tackling requested edits.

The right way to Do It

Elevating your charges as a freelancer may be daunting: you is likely to be fearful about shedding shopper. Keep in mind, this can be a regular a part of doing enterprise, and your shopper may be very prone to take it fully of their stride.

I discover that it’s easiest to tackle newer shoppers at the next price after which steadily increase the speed for older shoppers to match. I intention to present shoppers at the very least a full month’s warning that my price will likely be going up.

Step 7. Use Timers to Maintain You Centered and Productive

In addition to monitoring my freelancing time, I additionally use timers to maintain me targeted … it’s possible you’ll discover this a bit an excessive amount of, however it’s undoubtedly value a strive.

I usually set my timer for 15 to half-hour, which helps me keep laser-focused. After the timer goes off, I’ll both set it once more for a similar activity, swap to one thing else, or take a break.

Generally, I’ll intention to finish a sure activity (e.g., drafting a bit of an article, writing an overview) earlier than the time goes off – I undoubtedly discover this helps me pace up and work extra effectively. I additionally use the timer at factors the place I is likely to be scuffling with my focus.

The right way to Do It

I take advantage of a bodily timer dice (I presently have the TickTime Cube) or set a timer on Alexa. You may use your telephone … however I discover I simply get distracted within the act of setting the timer if I spot a brand new notification!

Should you’re struggling to focus otherwise you’re procrastinating about beginning a giant activity, setting a 10-minute timer and promising your self you’ll focus for these 10 minutes may also help you get shifting.

Step 8. Strive Creating and Promoting Digital Merchandise

A small share of my revenue – about 3.5 % in 2021 to 2022 and simply 0.9 % in 2022 to 2023 – was from promoting my very own digital merchandise. 

How I Increased My Freelance Writing Income By 79% Percent in a Single Year (and How You Could Too)

How I Increased My Freelance Writing Income By 79% Percent in a Single Year (and How You Could Too)

This wasn’t a very important revenue stream, however it did lead to an revenue enhance in months the place I wasn’t doing a lot freelancing (I typically run Summer time and Winter gross sales, for example, as that matches with after I’m taking a while off from freelancing).

In 2024, I’m specializing in rising this facet of my enterprise: it’ll give me much more flexibility and a higher incomes potential, plus I really like creating my very own merchandise. As a part of this, I’m engaged on rising my newsletter list to construct a bigger viewers of potential prospects.

The right way to Do It

There are all types of digital merchandise you may promote: suppose ebooks, e-courses, templates, printables, apps, and extra! You’ll want some type of on-line platform of your personal – that might be an internet site/weblog, Instagram account, Fb group, e-mail record, or anyplace that you would be able to promote your merchandise to your followers.

Step 9. Maintain Experimenting With New Strategies to Develop

All of the above steps helped me improve my freelance revenue considerably … however I didn’t wish to cease there! Throughout the 2023-2024 tax yr, I did a few further issues to proceed to develop, albeit extra steadily. You would possibly wish to give these a strive, too.

Taking On Extra Freelancing Duties

Generally, you would possibly have the ability to up your revenue by taking up an additional activity for an present shopper. Certainly one of my freelance writing shoppers requested me if I may format and add weblog articles for him, as this was an actual bottleneck in his course of.

I agreed to do that at an hourly price and created a complete guidelines to observe, so it grew to become an easy, low-energy, and low-stress activity. Not solely did this imply further billable work for every article I wrote, it additionally meant I may write extra articles, as I used to be holding the pipeline of recent posts flowing.

The right way to Do It

Decide a shopper you get pleasure from working with and ask if there are any additional duties you may tackle. Some potentialities are:

  • Writing briefs for articles so the shopper doesn’t have to prep these
  • website positioning optimizing articles in response to the shopper’s preferences
  • Getting ready e-mail newsletters or social media posts primarily based on an article 

Working With an Accountability Coach

I didn’t fairly meet my revenue aim for the 2022 calendar yr. In November 2023, I began working with an accountability coach, Blake Stratton. I discovered teaching invaluable to assist me push to fulfill my revenue aim in 2023: particularly, it helped me do higher at ringfencing my freelancing time and at avoiding distractions.

The right way to Do It

Teaching is an excellent method to put money into your self as you develop your online business – but when one-to-one teaching isn’t reasonably priced, you may take a look at peer help. That may imply becoming a member of a supportive on-line group or working with an accountability buddy, the place you share your objectives and mutually help each other.

Dealing with Elements Outdoors Your Direct Management

All of the above concepts are ones you may replicate or management. However some adjustments is likely to be outdoors your direct management. You do nonetheless have some affect over these.

As an example, within the 2023 to 2024 tax yr, I landed a brand new higher-paying shopper because of a former colleague who was now in a advertising and marketing/enhancing position. You may’t power one thing like that to occur – the supply got here out of the blue, for me – however you may make it extra doubtless.

As an example, you may:

  • Sustain with outdated contacts and let individuals know in case you’re in search of extra work
  • Write visitor posts to get your identify on the market (notably in case you can write for blogs that your best shoppers are prone to learn)
  • Keep good relationships with editors and shoppers who would possibly cross your identify on to people who find themselves in search of a author

Your Plan for Growing Your Freelance Writing Revenue Over the Subsequent 12 months

Are you prepared to extend your freelance writing revenue? Let’s run by means of a very powerful steps from above to get you began.

  1. Set your revenue aim. Intention to be each formidable and real looking! Solely you already know what meaning in your circumstances. It is likely to be a 25 % improve, a 50 % improve, or perhaps a 100% improve in your revenue from final yr.
  2. Break down your aim by quarter, then by month, so you already know in case you’re on observe.
  3. Search for the simplest wins first: ones that don’t require working any additional hours. That might imply:
    1. Enhancing your focus, so that you’re getting extra executed in the identical period of time.
    2. Monitoring your time so you’ll be able to see precisely which gigs are value probably the most to you per hour.
    3. Elevating your charges so that you earn more money for a similar quantity of labor.
  4. When taking up additional work, begin along with your present shoppers: that is simpler and sooner than trying to find brand-new shoppers. Supply to tackle extra of the identical (e.g., six articles monthly as a substitute of 4), counsel additional duties you may deal with, or ask in the event that they know anybody who wants a author.

You may make an ideal dwelling as a contract author. My revenue in 2024 seems to be set to place me throughout the highest 10 % of staff within the UK regardless of working part-time hours – by no means greater than 20 per week – and taking loads of break day throughout faculty breaks. It took me 16+ years to get to that time, however you may do it a lot sooner utilizing the concepts above. Even simply implementing one or two of them may make an enormous distinction to the place you’re in a yr’s time.

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