Adverts on X (Previously Twitter) Are an Untapped Alternative. Right here’s The way to Make the Most of Them

Home » Adverts on X (Previously Twitter) Are an Untapped Alternative. Right here’s The way to Make the Most of Them

Be taught why this professional marketer thinks X is likely one of the finest promoting platforms proper now, and see learn how to get probably the most bang in your buck.8 of the Best AI Productivity Tools to Help You Optimize How You Work

“Work smarter, not tougher” has at all times been considered one of my favourite phrases. However now that I’ve entered my working-mom-of-a-toddler period, it’s taken on a complete new which means. I solely have so many hours in a day, and if I wish to have any semblance of free time, I must take advantage of them. 

Enter: these AI productiveness instruments, all of which assist me streamline, automate, and optimize as a lot as potential. A few of them assist me save hours of labor, others a couple of minutes, whereas some simply assist me preserve my sanity — all of it counts. Each second I save goes towards that superb hour or two when my work is finished, my daughter is snuggled up in mattress, and I can cozy up with (learn: cross out on) a superb e-book. 

In fact, productiveness instruments are nothing new — however with the addition of synthetic intelligence, they’ve turn out to be much more {powerful}. Not solely can these nifty AI apps and instruments assist you enhance productiveness by organizing your time and duties higher, however they will additionally use machine studying to do a few of these time-consuming or repetitive duties for you.

As a self-proclaimed instruments nerd, I’ve examined out lots of the ever-growing listing of AI productiveness instruments available on the market. These are those I maintain coming again to.

1. Buffer

Use AI to brainstorm, write, and repurpose social media posts.

8 of the Best AI Productivity Tools to Help You Optimize How You Work

Among the best methods to make sure you develop your following on any social media platform is to submit constantly (the algorithms find it irresistible).

However whenever you’ve bought a full-time job alongside along with your social facet initiatives (to not point out a number of channels to take care of), content material creation can turn out to be actually overwhelming, actually quick — except you’re leaning on Buffer’s AI Assistant

The AI software might help brainstorm, generate, and repurpose social media posts, it doesn’t matter what platform you’re utilizing. The assistant is social media good. In different phrases, it’s educated to grasp the nuances of every platform — for instance, that X/Twitter posts can’t exceed a sure variety of characters, LinkedIn posts are usually somewhat extra skilled, Instagram posts lighthearted, and so forth — with out you having to immediate it.  

Once I’m stumped on what to submit to assist me construct my personal brand on LinkedIn, I usually flip to Buffer’s Create Space and click on the ‘Generate Concepts’ button to start out brainstorming. 

To get a greater sense of what’s going to resonate along with your viewers, the assistant will ask: 

  • What’s your enterprise about?
  • Who’s your target market?

From there, it’s going to generate a stream of concepts so that you can axe or approve, separately. 

It could actually assist you workshop present content material, too, like taking a social media submit that carried out nicely on one platform and repurposing it for an additional (my private favourite use case). 

Buffer pricing: Buffer (and AI Assistant) is free to make use of for as much as three channels. Paid plans begin at $6 per 30 days per channel. 

Put AI Assistant to the check without cost (no sign-up required!) with our Social Media Post Creator →

2. ChatGPT

Use AI to Take the admin jobs off your to-do listing.

8 of the Best AI Productivity Tools to Help You Optimize How You Work

Whereas there are a bunch of super-powerful AI productiveness instruments in my tech toolbox proper now, OpenAI’s ChatGPT is by far probably the most versatile. I deal with ChatGPT like my AI digital assistant (thanks, pure language processing) and ask it to take time-consuming duties off my plate a number of instances every week. 

I exploit it for issues like discovering goal key phrases for search engine optimization, writing primary HTML to reinforce my weblog posts (just like the helpful desk of contents on the prime of this listing, for instance), and summarizing lengthy or difficult paperwork.

What’s actually helpful about ChatGPT is that the chatbot performance means you don’t have to start out from scratch if what it generates isn’t what you’re searching for. You’re continuously constructing in your preliminary immediate. For instance, I can ask it to summarize a sophisticated article into ten bullet factors, and if that’s nonetheless too troublesome to digest shortly, I can simply add, “Clarify the above like I’m a 10-year-old.” (Considered one of my favourite prompts.)

ChatGPT pricing: Free for the essential model, with paid plans beginning at $10 per 30 days

3. Notion

Use AI to generate paperwork and search all of your paperwork for particular solutions.

8 of the Best AI Productivity Tools to Help You Optimize How You Work

Notion has lengthy been considered one of my favourite undertaking administration instruments — it’s additionally an enormous a part of our workflow on Buffer’s Content team and Buffer’s firm documentation system — so I used to be buzzing after they made the {powerful} product even higher with AI. 

Notion AI might help generate textual content and autofill databases, create a helpful abstract of pages, and even assign motion gadgets based mostly on particular paperwork – all helpful time-savers. 

However my favourite Notion AI characteristic is the flexibility to ask the AI very particular questions on all the data you have got saved there. As we’ve talked about on our Open Blog, we use Notion at Buffer to accommodate most of our (very thorough) firm documentation. As complete as our documentation system is, it may take time to seek out a solution to an in-the-weeds query whenever you’re in a rush. 

So, fairly than scrolling by way of articles and databases, I can hit the search icon, then ‘Ask AI,’ and kind in my query (say, “How do I categorize web prices in my month-to-month expense report?” or “Which Buffer teammates are based mostly within the US?”)

From there, the AI will generate a response to my query and hyperlink to the pages it used to compile the solutions. It’s price noting that this characteristic continues to be in beta, however it’s at all times labored simply effective for me. 

Notion pricing: AI options will price $10 per workspace per 30 days. (Notion is free to make use of for people, however plans begin at $10 month-to-month — this excludes the price of AI).


Use AI to routinely transcribe and summarize conferences.

8 of the Best AI Productivity Tools to Help You Optimize How You Work

I’ve been utilizing, an audio transcription software, since my journalism days (you don’t have any thought how a lot time audio transcriptions have saved me). Now, it’s nonetheless a go-to in my software stack as a marketer. 

I nonetheless use it to transcribe interviews (for case research, professional feedback, and the like), in addition to note-taking for normal conferences. When the assembly is over, I’ll drag and drop the audio recording of the decision into Otter’s internet app. Inside minutes, I’ll have a full transcript and — extra importantly — an AI abstract of what was mentioned within the name. 

Positive, many video name instruments will do that for you (it’s price testing the Zoom AI Companion when you use Zoom solely). Nevertheless, there are two causes I favor For one factor, I need my transcription software to be separate from my assembly platform of selection. I usually discover myself pulled into conferences in Zoom, Google Meet, and Riverside, relying on what my visitor prefers to make use of. 

One other helpful characteristic is the flexibility to click on on a bullet level inside the assembly abstract and be routinely taken to that time within the recording. Right here, you may play again that second with Otter’s transcription taking part in alongside it like captions. 

Otter additionally integrates with Zoom, Google Meet, and Microsoft Groups, so you may transcribe in real-time, which streamlines your workflow. Nevertheless, this does imply OtterPilot will be part of your name as if it had been one other visitor (one thing most transcription instruments will do), which I discover jarring. Nonetheless, when you’re aiming for full optimization, that is the best way to go. pricing: Free for as much as 300 month-to-month transcription minutes. Paid plans begin at $18 per 30 days.  

5. Todoist AI Assistant

Use AI to raised handle and break down your duties.

8 of the Best AI Productivity Tools to Help You Optimize How You Work

Todoist is considered one of my final productiveness instruments — I reside by the duty supervisor and productiveness app. Todoist’s AI Assistant, very like the app itself, is straightforward and useful. It could actually assist you do three issues:

  1. Give suggestions that will help you full a activity
  2. Make the duty extra actionable
  3. Break the duty down into smaller ones

I’m an enormous fan of the GTD (getting issues finished) productiveness methodology, which begins with “capturing” your duties — actually only a mind dump of all of the issues you must get finished. The subsequent step is to “make clear,” making the duty actionable, breaking it down into sub-tasks, and so on., which Todoist’s AI Assistant might help me do. (Learn extra concerning the GTD methodology in Francesco D'Alessio’s article on productivity apps for social media marketers.)

Like lots of the different instruments on this listing, the AI Assistant isn’t baked into Todoist — you’ll want to move over to integrations and activate it earlier than the choices you see within the screenshot above turn out to be out there. 

Todoist pricing: Whereas Todoist has a free plan, the AI Assistant is barely out there on their Professional plan and upwards, which prices

6. Reclaim AI

Use AI to schedule your day whereas defending your focus and private time.

8 of the Best AI Productivity Tools to Help You Optimize How You Work

Because the identify suggests, Reclaim AI will assist you claw time again out of your jam-packed schedule. Somewhat than a calendar in and of itself, consider Reclaim as an AI-powered assistant in your calendar. (It syncs with Google Calendar proper now).

Primarily based in your priorities and function, it’s going to assist you block versatile outing in your calendar for all of the issues which are essential to you — like centered working time, understanding, or a lunch break. 

I exploit Reclaim to dam out time for all of this stuff, plus a bedtime routine blocker for my daughter. My focus time, lunch, and exercise occasions shift round every single day based mostly on what different conferences I’ve on my calendar, however my daughter’s bedtime is non-negotiable and stays the identical Monday by way of Friday. 

That is removed from all Reclaim does, although: it additionally has a Calendly-like assembly scheduler, each day planner, good scheduling for staff members in several time zones, plus a ‘buffer’ characteristic that routinely schedules decompression time after each digital assembly and journey time earlier than and after each in-person occasion. 

Reclaim AI pricing: Reclaim has a strong free plan that can assist you do a lot of the issues above. Paid plans begin at $10 per 30 days.

7. Speechify

Use AI to learn any textual content aloud. 

8 of the Best AI Productivity Tools to Help You Optimize How You Work

Gwyneth Paltrow helped me edit this text — because of Speechify

Speechify is an AI software that reads any textual content again to you. It has over 130 voices (together with the likes of Gwyn, Snoop Canine, and Mr Beast) and over 30 languages. Because of AI, the readings sound fairly pure and never robotic. 

Should you’re an auditory learner like me, Speechify will assist you digest data quicker than you thought potential. You can too pace up the studying tempo to spice up productiveness additional. 

There are such a lot of use instances for this text-to-speech software, which has a Chrome extension and even a cell app, so you may hear when you’re on the go. You might have it learn your emails when you wash the dishes, assist you digest difficult paperwork, or flip any PDF into an audiobook. 

However my favourite use case is having it learn my articles again to me earlier than I hit publish. It’s a superb manner for writers to identify typos, grammar errors, or areas the place they may enhance readability. 

There are some neat options, too, like the flexibility to create your individual AI Voice clone (I know) or translate and dub movies into different languages.

Speechify pricing: Speechify affords a restricted free plan. Premium plans begin at $69 per 30 days per consumer. 

8. Sort 

Use AI to draft content material in your distinctive model.

8 of the Best AI Productivity Tools to Help You Optimize How You Work

There are many AI writing tools on the market (Jasper,, and Author are all nice choices), however Sort is likely one of the few that comes with out a studying curve). Type does precisely what it says on the tin: it makes use of generative AI that will help you write extra, higher. 

Sort’s easy document-processor interface is uncluttered and straightforward to grasp. It additionally features a host of templates for creating every thing from weblog posts to onboarding emails — actually helpful when you’re not nice at arising with AI prompts. 

You could be considering, “Wait, didn’t you simply inform me ChatGPT and Notion can try this?” and also you’d be proper! However what units Sort aside is which you can prepare it to write such as you. With every immediate, you may add, paste, or hyperlink to a format, tone, and magnificence instance, which the AI will mimic when it devises your draft for you. 

The outcomes aren’t excellent — it’ll nonetheless require loads of tweaking to make it sound extra human than robotic — however it’s notably higher than among the different AI writing assistants I’ve tried. 

Sort pricing: 14 days free, then $29.00 per 30 days.

Extra AI productiveness instruments to strive? 

Whereas I’ve examined as many AI instruments as I may get my palms on, I do know there are a plethora on the market that I've but to discover.

If there’s a software on the market that I’ve to place by way of its paces, I’d love to listen to about it! Please remark beneath or tag @buffer or @bufferapp on all main social channels, and I’ll put your favourite software to the check. 

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