We Checked in on the Social Media Predictions We Made for 2023 – Here is How They Carried out

Home » We Checked in on the Social Media Predictions We Made for 2023 – Here is How They Carried out

Here is a take a look at the social media and creator financial system predictions for 2023 and the way they turned out.How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Buffer modified loads within the final yr.

In complete, we launched 26 incredible options.

We labored on 100s of small enhancements and bug fixes.

And wrote over 10,000 strains of code.

To spherical up the yr, we thought we'd run by means of the 11 hottest launches we launched in 2023.

New options

AI Assistant 🤖

This was a giant one.

We built-in ChatGPT's AI straight into Buffer, serving to you generate new posts on your Buffer schedule, repurpose present posts, and provide you with countless new concepts—all free of charge. Over 1 million Buffer followers engaged with our AI launches this yr.

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Keep Content Organized with Tags 🏷️

Tags provide help to manage all your concepts in a single place. You possibly can handle your artistic output, monitor the success of several types of content material, and construct a searchable library of content material.

Revamped Zapier Integration 🙌

We added assist for Pinterest, publishing a number of photos and video, creating Concepts and Drafts in Buffer, and assist for Alt-text—all through Zapier.

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Add Notes to Your Content 📝

Collaborate quicker and smarter with fast inner feedback. You possibly can connect notes to all your content material in Buffer! Half one million Buffer followers engaged with this launch!

Open Beta Program 🔓

Buffer customers can now entry new options earlier than they’re launched, and assist us form the way forward for Buffer, by merely toggling a swap in Buffer.

The brand new Beta features web page lists options to check, hyperlinks to share suggestions, and an invitation to our community. We’d like to see you there! Over 1,000 Buffer followers signed up within the first 24 hours!

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Improved Emoji Picker 🌎

That is a type of small enhancements that may make all of the distinction.

We added autocomplete performance for emojis and a often used picker. Discovering the appropriate emoji has by no means been simpler in Buffer.

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

New channels & channel options

Mastodon Support 🐘

All through 2023, Mastodon went although an explosive phase of growth, so we have been shortly added it as a channel.

With Buffer you’ll be able to schedule content material to Mastodon on the optimum time to achieve extra folks locally. It’s free, easy-to-use, and you may cross-post content material to different social networks, too. 3,500 Buffer prospects put up to Mastodon each month.

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Schedule Instagram Stories  📽

We have been one of many first platforms to supply this game-changing characteristic. As avid Instagram customers ourselves, we all know firsthand the rising impression of Instagram Tales.

With Buffer, now you can absolutely schedule all of your Instagram Tales (with out the necessity for Reminders).

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Manage and Schedule YouTube Shorts📱

50 billion views. That's what number of YouTube Shorts are watched every day. It's no shock we rushed to launch full Shorts scheduling as quickly because it turned accessible.

With Buffer, you’ll be able to plan, schedule, and auto publish your Shorts on to YouTube. 9,383 Buffer customers linked their YouTube account inside 28 days of us launching this characteristic.

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Connect your Instagram Creator account ✍️

Now, you should use Buffer for each your Enterprise and Creator Instagram accounts. making it even simpler to handle all your accounts in a single place. 

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Facebook Reels Scheduling📱

With 2.9 billion active users, Fb is the most well-liked social community of all of them and short-form video is the most well liked content material format on the block. So Reels scheduling was an inevitable addition.

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

LinkedIn Documents (aka PDF Carousel) 🎠

This characteristic is designed to considerably enhance your content material's visibility and viewers interplay. You possibly can create partaking doc carousels by importing PDFs on to your LinkedIn channel by means of Buffer.

How Buffer Has Changed: Unpacking Every Feature We Built in 2023

What's subsequent?

With 2023 performed and dusted, we're turning our consideration to the brand new yr and a complete host of further options we're engaged on. Whereas we will't share all the small print but, we will reveal a couple of initiatives. Listed here are among the objects on our to-do listing:

As all the time, you’ll be able to control every thing we're constructing in our public roadmap →

And you’ll suggest your own features for us to build here →

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